This course has been superseded, no further enrolments accepted.
Qualification descriptor
Diploma of Marketing reflects the role of individuals who possess a sound theoretical knowledge base in marketing management and demonstrate a range of managerial skills to ensure that marketing functions are effectively conducted in an organisation or business area. Typically they would have responsibility for the work of other staff and lead teams in conducting marketing campaigns.
Prerequisite requirements
There are no prerequisite requirements for individual units of competency.
Course availability: Sydney CBD & Brookvale Campus
Pricing: $1,500 per term, $6,000 total
Length: 4 terms, (48 weeks incl. 12 weeks holidays)
Entry requirements
- Applicants must provide evidence of successfully completed Year 11 or equivalent.
- Students must be over 18 years of age at time of course commencement.
- Students need an appropriate level of English to undertake this course (such as an English level of upper intermediate or IELTS 5.5). Please view the student enrolment policy for more information.
Pathways into the qualification
- None
This is a sample course only.
| Unit Code | Unit Name | Core/Elective | Hours |
|---|---|---|---|
| BSBMKG501 | Identify and evaluate marketing opportunities | Elective | 100 |
| BSBMKG507 | Interpret market trends and developments | Elective | 80 |
| BSBMKG506 | Plan market research | Elective | 100 |
| BSBFIM501 | Manage budgets and financial plans | Elective | 80 |
| BSBMKG502 | Establish and adjust the marketing mix | Elective | 100 |
| BSBMKG515 | Conduct a marketing audit | Elective | 80 |
| BSBMKG516 | Profile international markets | Elective | 100 |
| BSBMKG511 | Analyse data from international markets | Elective | 80 |
After achieving the BSB51215 Diploma of Marketing, candidates may undertake a range of Advanced Diploma level qualifications within the BSB07 Business Services Training Package, or other Training Packages.
There is no direct link between this qualification and licensing, legislative and/or regulatory requirements. However, where required, a unit of competency will specify relevant licensing, legislative and/or regulatory requirements that impact on the unit.
Further general information about studies and regulations can be found here.
Click here to do your enrolment online!