Qualification descriptor
The Diploma of Business focuses on e-business skills such as creating business opportunities for small and medium sized businesses.
Students will participate in practical and authentic business situations. This may involve using innovation and creativity to develop feasibility studies or undertake business ventures. The focus on marketing and online communications ensure that graduates have the necessary skills to grow a business in contemporary settings in order to access thousands or millions of local, national or international customers who are searching, interacting, sharing and shopping online.
Prerequisite requirements
There are no prerequisite requirements for individual units of competency.
Course availability: Sydney CBD & Brookvale
Length: 4 terms, (52 weeks incl. 16 weeks holidays)
Entry requirements
- Applicants must provide evidence of successfully completed Year 11 or equivalent.
- Students must be over 18 years of age at time of course commencement.
- Students need an appropriate level of English to undertake this course (such as an English level of advanced or IELTS 6.0). Please view the student enrolment policy for more information.
Pathways into the qualification
- None
| Unit Code | Unit Name | Core/Elective | Hours |
|---|---|---|---|
| BSBMKG501 | Identify and evaluate marketing opportunities | Elective | 100 |
| BSBADV503 | Coordinate advertising research | Elective | 80 |
| BSBEBU511 | Develop and implement an e-business strategy | Elective | 100 |
| BSBMKG537 | Develop a social media engagement plan | Elective | 80 |
| BSBMKG510 | Plan E-Marketing Communications | Elective | 100 |
| BSBADV507 | Develop a Media Plan | Elective | 80 |
| BSBMGT517 | Manage operational plan | Elective | 100 |
| BSBMKG507 | Interpret market trends and developments | Elective | 80 |